Brian, from Digital Kitchen, exposed how architecture express the human search for an utopia and how also there are those representations on movies of science fiction and also other genres of movies. He also created a movie specially for F5 as an example of everything he said (which will be available here soon).
Imginary Forces talk was about what anyone would expect - motion graphics - but they are talking about art and architecture and how they use their techniques to do cross media projects that are completely different from their well known movie titles.
Dvein is one the coolest studios from Spain, and they are kinda used to do great titles. Nothing better than the full explanation about how they came up with this video (which will be here soon). As they said, the funniest part of working, is when they are not looking at the screen. It actually is when they are putting the hands on real things is when they have fun, and as Fernando and Teo told, is not good to be in fron of the screen the whole day. Too bad the presentation was too short.
The 1st Ave Machine was divided in three parts. Between Matt, Aaron and Asif. All of them did the same steps on the speaking: Background, Influences and Current Works. Aaron also got a cool reference to research: Chris Burden and Crochet. They’ve also brought the machines they built for the last video they are making right now.
Cape town, art city in South Africa, and home of The Black Heart Gang, a very enthusiastic group formed 6 years ago, that has lots of influence from the folk art. The first work, the tale of how. using 3D and their illustration background, with a tale written by Marcus, is just breathtaking.
Nice line: “Art x business (if you don’t pay your bills, you won’t actually do your thing)”
Side projects:
Shy the Sun
Mysterio
The Tale of How
The Tale of How from Shy the Sun on Vimeo.
Tronic were the first one to get on stage. I’d the pleasure to see them before and this time i tried to focus more on their theory background, instead of just drooling with their awesome graphics. So their concepts based on space, humanity, Experience, perception, technology, knowledge, the basis behind what Tronic, learned when they’ve met in Columbia (NY) were already tried out on their first experiments with motion.
Going forward to WIRED Festival and more, GE experiments about space, with open briefs, children playing with blocks, showing an universal appeal about the possibility to create anything, that adults can identify with.
Their current project for HP Lobby in Palo Alto, with reactive pieces and screens is going to be pretty good. Looking forward to see this project done.
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Before that we’ve seen the title made by DVEIN. * It will be online ASAP *
F5 is warming up as people start filling up the Roseland Ballroom. We’re expecting around 1,000 people. Dvein titles are going to be shown pretty soon. This time I didn’t see it before everyone, so we are all excited to see what this awesome Spanish crew created this time. Always a delightful surprise.
Last night, F5 was officially open (at least for those in the Pool Party) at The Grace hotel. Lots of guests and speakers were having the first meeting. Free drinks, good music and a heated swimming pool were already getting everyone excited for this event. * More photos coming soon.
The Roseland Ballroom is ready to host F5. This amazing venue received The Prodigy last week, and now is fully prepared to receive some of the most creative minds out there. Around 1,000 people, 19 great speakers and free drinks, it’s going to be massive.
It’s officially April, the month of F5. In two weeks, the best creative minds from around the world are going to meet for two epic days at the historic Roseland Ballroom in Times Square.
The response to F5 has been overwhelming. Those of you who’ve already bought your tickets—you rock. We’ve been blown away by your enthusiasm and your passion for this celebration of creativity.
For those of you who’ve been on the fence about F5, I encourage you to join us. F5 is set to be the creative event of the year. A rich mix of disciplines will be represented by a range of speakers and attendees—all eager to push the envelope and redefine creative expression for the 21st century.
1. OUR VALUES
Full disclosure: We don’t make any money from this. In fact, we only allow two sponsors, and we keep our ticket prices to an absolute minimum. This isn’t about money. It’s about community and creativity.Seriously. That’s not bullshit. We mean it.
We also don’t pay speaker fees, and we don’t allow agencies, studios or reps to sponsor the event. Purity matters. We don’t want dollar signs clouding anyone’s judgment.
2. OUR ATTENDEES
It’s all about the attendees: Creative spirits on fire. Artists, designers and storytellers looking for some way to connect with each other and with the world at large. Our attendees are the most passionate people on this earth, and as such, they are embody the essence of F5.3. OUR SPEAKERS
This isn’t “another design conference.” It’s a meeting of great minds. In addition to top studios and individuals you know from Motionographer presenting on a bewildering array of topics, we’re mixing it up with people like:
- MSNBC’s Rachel Maddow
- Media Molecule, celebrated developers of LittleBigPlanet
- Jonah Lehrer, editor at large for Seed magazine and author of How We Decide
- Ed Ulbrich, co-founder of multiple Academy Award-winning Digital Domain
- Acclaimed photographer/filmmaker Charlie White
See our full speaker lineup: http://f5fest.com/speakers/
4. OUR BAR
Yes, there is a bar in Roseland. Yes, we will be giving out plenty of free drinks. Yes, that means you’ll have to pace yourself.Don’t forget: the Media Temple After Party on Friday will be atomic: Open bar, live performances and hip-bumping good times for all.
Friendships will be formed.
Connections will be made.
Businesses will blossom.
Ideas will take flight.
See you soon.
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